add files

campaign_events.csv

@@ -0,0 +1,79 @@
+# ----------------------------------------
+# Master Landing View
+# Campaigns
+# 20200901-20200930
+# ----------------------------------------
+
+Campaign,Event Action,Users,New Users,Sessions,Bounce Rate,Pages/Session,Avg. Session Duration,Make a month payment (Goal 1 Conversion Rate),Make a month payment (Goal 1 Completions),Make a month payment (Goal 1 Value)
+Player_Hobby_Sep16,Watch & Learn click,6,6,7,0.00%,7.00,00:02:03,0.00%,0,US$0.00
+29Aug-6Sep,Add Player' click,5,4,5,0.00%,2.60,00:00:46,0.00%,0,US$0.00
+29Aug-6Sep,Add Player Close click,4,3,4,0.00%,2.75,00:00:49,0.00%,0,US$0.00
+Insta Bio Free,Add Player' click,4,2,4,0.00%,6.50,00:08:57,0.00%,0,US$0.00
+Player_Hobby_Sep16,Read & Learn click,4,4,4,0.00%,6.50,00:01:36,0.00%,0,US$0.00
+Insta Bio Free,Read & Learn click,3,0,3,0.00%,10.33,00:02:03,0.00%,0,US$0.00
+Insta Bio Free,Watch & Learn click,3,1,3,0.00%,10.33,00:01:34,0.00%,0,US$0.00
+Player_Hobby_Sep16,Upper Download click,3,3,3,0.00%,2.00,00:00:19,0.00%,0,US$0.00
+29Aug-6Sep,Navigate' click,2,1,2,0.00%,3.50,00:01:03,0.00%,0,US$0.00
+Insta Bio Free,Add Extension' click,2,1,2,0.00%,10.00,00:16:40,0.00%,0,US$0.00
+Insta Bio Free,Add Tutor' click,2,1,2,0.00%,10.00,00:16:40,0.00%,0,US$0.00
+Insta Bio Free,Navigate' click,2,1,2,0.00%,12.00,00:03:03,0.00%,0,US$0.00
+Insta Bio Free,Play' click,2,1,2,0.00%,10.00,00:16:40,0.00%,0,US$0.00
+Insta Bio Free,Reviews right click,2,1,2,0.00%,12.00,00:03:03,0.00%,0,US$0.00
+Player_Hobby_Sep16,Free start click,2,2,2,0.00%,3.50,00:00:44,0.00%,0,US$0.00
+Player_Hobby_Sep16,Logo click,2,2,2,0.00%,12.00,00:04:09,0.00%,0,US$0.00
+29Aug-6Sep,About Us click,1,1,1,0.00%,2.00,00:00:19,0.00%,0,US$0.00
+29Aug-6Sep,Add Player Submit click,1,1,1,0.00%,2.00,00:00:36,0.00%,0,US$0.00
+29Aug-6Sep,Add Tutor' click,1,1,1,0.00%,2.00,00:00:40,0.00%,0,US$0.00
+29Aug-6Sep,Listen' click,1,1,1,0.00%,2.00,00:00:13,0.00%,0,US$0.00
+29Aug-6Sep,Logo click,1,0,1,0.00%,5.00,00:01:29,0.00%,0,US$0.00
+29Aug-6Sep,Play' click,1,1,1,0.00%,2.00,00:00:36,0.00%,0,US$0.00
+29Aug-6Sep,Read & Learn click,1,1,1,0.00%,6.00,00:00:22,0.00%,0,US$0.00
+29Aug-6Sep,Reviews right click,1,0,1,0.00%,5.00,00:01:29,0.00%,0,US$0.00
+29Aug-6Sep,Watch & Learn click,1,0,1,0.00%,5.00,00:01:29,0.00%,0,US$0.00
+aug5-aug12,Contact Us click,1,1,1,0.00%,2.00,00:00:52,0.00%,0,US$0.00
+Insta Bio Free,About Us click,1,1,1,0.00%,2.00,00:00:12,0.00%,0,US$0.00
+Insta Bio Free,Choose Free Plan click,1,0,1,0.00%,16.00,00:01:59,0.00%,0,US$0.00
+Insta Bio Free,Contact Us click,1,0,1,0.00%,16.00,00:01:59,0.00%,0,US$0.00
+Insta Bio Free,Language choose,1,0,1,0.00%,16.00,00:01:59,0.00%,0,US$0.00
+Insta Bio Free,Logo click,1,0,1,0.00%,16.00,00:01:59,0.00%,0,US$0.00
+Insta Bio Free,Reviews left click,1,0,1,0.00%,16.00,00:01:59,0.00%,0,US$0.00
+Insta Bio Free,Understand' click,1,1,1,0.00%,2.00,00:00:27,0.00%,0,US$0.00
+Player_Hobby_Sep16,About Us click,1,1,1,0.00%,12.00,00:07:16,0.00%,0,US$0.00
+Player_Hobby_Sep16,Add Player' click,1,1,1,0.00%,12.00,00:07:16,0.00%,0,US$0.00
+Player_Hobby_Sep16,Contact Us click,1,1,1,0.00%,12.00,00:07:16,0.00%,0,US$0.00
+Player_Hobby_Sep16,Language choose,1,1,1,0.00%,12.00,00:01:01,0.00%,0,US$0.00
+Player_Hobby_Sep16,Lower Download click,1,1,1,0.00%,2.00,00:00:34,0.00%,0,US$0.00
+,,70,47,71,0.00%,7.13,00:03:24,0.00%,0,US$0.00
+
+Day Index,Users
+01/09/2020,18
+02/09/2020,6
+03/09/2020,2
+04/09/2020,1
+05/09/2020,1
+06/09/2020,1
+07/09/2020,0
+08/09/2020,0
+09/09/2020,1
+10/09/2020,0
+11/09/2020,0
+12/09/2020,0
+13/09/2020,1
+14/09/2020,0
+15/09/2020,1
+16/09/2020,12
+17/09/2020,12
+18/09/2020,21
+19/09/2020,0
+20/09/2020,1
+21/09/2020,17
+22/09/2020,0
+23/09/2020,0
+24/09/2020,0
+25/09/2020,0
+26/09/2020,0
+27/09/2020,1
+28/09/2020,0
+29/09/2020,0
+30/09/2020,0
+,96

marketing campaigns month analysis.ipynb

@@ -0,0 +1 @@
+{"cells":[{"metadata":{"trusted":true},"cell_type":"code","source":"import pandas as pd \n\n#Read csv files and print needed colomns\n\ncsv_file = 'campaign_events.csv'\nrow_number = 38\ncol_list = ['Campaign', 'Event Action', 'New Users', 'Avg. Session Duration']\ndwnd_btn = ['Free start click', 'Main \\'Free Start\\' Click', 'Add Player\\' click', 'Upper Download click', 'Lower Download click']\n\ndef read_file(csv_file):\n    df = pd.read_csv(csv_file, skiprows = 6, usecols = col_list)\n    result = df.head(row_number)\n    \n    #campaign dictionary form\n    campaign_dic = {}\n    for _, row in result.iterrows():\n        campaign_name = row['Campaign']\n        action_name = row['Event Action']\n        new_users = row['New Users']    \n\n        if action_name in dwnd_btn:\n            if campaign_name in campaign_dic:\n                campaign_dic[campaign_name] += new_users \n            else:\n                campaign_dic[campaign_name] = new_users\n\n    return campaign_dic\n\nprint(read_file(csv_file))\n","execution_count":1,"outputs":[{"name":"stdout","output_type":"stream","text":"{'29Aug-6Sep': 4.0, 'Insta Bio Free': 2.0, 'Player_Hobby_Sep16': 7.0}\n"}]},{"metadata":{"trusted":true},"cell_type":"code","source":"\n","execution_count":null,"outputs":[]},{"metadata":{"trusted":true},"cell_type":"code","source":"","execution_count":null,"outputs":[]},{"metadata":{"trusted":true},"cell_type":"code","source":"","execution_count":null,"outputs":[]}],"metadata":{"kernelspec":{"name":"python3","display_name":"Python 3","language":"python"},"language_info":{"name":"python","version":"3.7.8","mimetype":"text/x-python","codemirror_mode":{"name":"ipython","version":3},"pygments_lexer":"ipython3","nbconvert_exporter":"python","file_extension":".py"}},"nbformat":4,"nbformat_minor":4}